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11 September 2009

Browns Vogue Fashion Night Out!!

All our designers pose for the camera before taking over Browns for the night.

What can I say?!!!! We are just about recovered from an AMAZING Fashion Night Out extravaganza at Browns. The Designer takeover was so successful. Marios Schwab worked so hard dealing with clients, selling, wrapping - the lot! The Felder girls worked their magic in the menswear store, Henry Holland - manager of Browns Focus for the night - taught us the two finger hanger rule (watch the Vogue video if you want to know what this is!!), Roksanda sold a pair of earrings, Lily Parker and BenGrimes multitasked by helping clients, working the room and still had time to provide a rocking set as DJ's. We hadOsman as well as Charlotte Dellal as stylists. Champagne , conversation and fabulous guest list flowed very nicely all night. You can see from the pics below how the guests spilled out of the stores - it was like a street party! All in all, the event was a fantastic, fun and fashionable night - all done in the name of 'charidee darling' - which brought South Molton Street to a stand still. Click here to watch the Vogue video of Browns' Fashion Night Out.

Mrs B and Antonio Beradi

The super cute William Tempest looking a little out of his comfort zone!

The designers mobbed by TV crews!

Jade Parfitt

Virginia and Antonio Beradi

Pixie Geldof and Henry Holland

Alex Gore Browne and Zoe - our PR Director

Harper's Bazaar and 10 Magazine's Sophia Neophitou, Antonio Beradi and Angie Kurdash from Gina.

Marios Schwab hard at work!

Roksanda Illincic, Erin (our Buying Director) and Jonathan Saunders

Caroline Burstein - Browns creative director - and Hussein Chalayan

Jonathan Saunders, Sarah Mower and Roksanda

Mrs B cheering on the Designers

Yay! It's Browns chic street party!

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